Chiara Shannon, MBA, DipWSET, is a wine industry advisor, entrepreneur, educator, and speaker with more than two decades of experience spanning wine business, marketing, hospitality, and education. Her work brings together strategic insight, sustainability, and a deep appreciation for the people, places, and culture of wine.

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As Founder and Principal of Mindful Wine™, Chiara provides strategic consulting and advisory services to wineries, vineyards, brands, and industry organizations. She is also Co-Founder and Co-Owner of Groundstar Vineyard, the first Regenerative Organic Certified® vineyard in the Sta. Rita Hills AVA.

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Chiara serves as President of the Sta. Rita Hills Wine Alliance, working to strengthen collaboration, promote the region, and support its winegrowing community.

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A graduate of UC Berkeley, Chiara holds an Executive MBA in Global Wine from Sonoma State University and the WSET Level 4 Diploma in Wines. She is currently pursuing the Master of Wine qualification through the Institute of Masters of Wine Study Programme.

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Her background in mindfulness and holistic well-being inspired her signature Taste With Intention™ approach, connecting wine appreciation with greater awareness of people, place, and stewardship.

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A native Californian, she divides her time between Los Angeles and Santa Barbara County, where she continues to explore the intersections of wine, agriculture, business, and community.

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Chiara's work has been featured in Forbes, The Wall Street Journal, Tasting Panel Magazine, and Spectrum News 1, and she is a frequent speaker, presenter, and panel moderator at wine industry events.